PRIVACY POLICY
Last Updated: July 2026
Who We Are
AlĂşgo Realty operates the website https://alugorealty.com.
AlĂşgo Realty is operated by A LUGO REALTY INVESTMENTS, PA.
AlĂşgo Realty provides online real estate listings, property search tools, property inquiry forms, saved searches, market reports, Comparative Market Analysis resources, and related real estate information.
This Privacy Policy explains what personal information we collect, how we use it, who we share it with, how long we keep it, and what rights you may have over your information.
Contact Information
A LUGO REALTY INVESTMENTS, PA
Brand Name: AlĂşgo Realty
Website: https://alugorealty.com
Phone: 954-549-8406
Email: aniel@alugorealty.com
Mailing Address: 2083 N POWERLINE RD #2, Pompano Beach, FL 33069
Scope of This Policy
This Privacy Policy applies to information collected through our website, property search tools, IDX or MLS listing tools, contact forms, saved searches, account features, downloadable resources, email communications, text messages, phone calls, CRM systems, analytics tools, advertising platforms, and interactions with our agents, brokers, website providers, communication providers, and service providers.
This Privacy Policy does not apply to third-party websites, MLS platforms, advertisers, embedded content providers, or real estate professionals that operate under their own privacy policies.
Personal Information We Collect
We may collect the following categories of personal information.
Contact Information
Name, email address, phone number, and mailing address.
Property Inquiry Information
Properties you view, save, request, tour, or ask about.
Search and Preference Information
Preferred location, budget, property type, bedrooms, bathrooms, home features, saved listings, saved searches, and market interests.
Account Information
Login details, account settings, saved preferences, and communication preferences.
Communication Information
Messages you submit through forms, emails, text messages, calls, voicemails, chat tools, or other communication channels.
Real Estate Interest Information
Your interest in market reports, Comparative Market Analysis resources, neighborhood guides, buyer resources, seller resources, property alerts, or real estate updates.
Technical Information
IP address, browser type, device type, operating system, referral source, pages viewed, time on site, approximate location, and website interactions.
Cookie and Tracking Information
Analytics identifiers, advertising identifiers, session cookies, login cookies, preference cookies, and tracking pixels.
Comment Information
Information shown in the comment form, your IP address, browser user agent, and spam detection information.
Uploaded Media Information
Information from images or files you upload through the website.
Information from Third Parties
Information from MLS databases, IDX providers, listing platforms, analytics tools, advertising platforms, CRM systems, and real estate service providers.
How We Collect Personal Information
We collect personal information when you:
- Submit a property inquiry.
- Request a showing.
- Ask for more information about a listing.
- Create an account.
- Save a property.
- Create a saved search.
- Download or request a market report, CMA, neighborhood guide, buyer guide, seller guide, or other real estate resource.
- Submit a contact form.
- Subscribe to property alerts, market updates, emails, or text messages.
- Comment on a blog post or listing.
- Upload media or files.
- Call, email, text, or message us.
- Use our website, search tools, embedded maps, videos, forms, or third-party tools.
- Interact with our ads, emails, landing pages, or social media campaigns.
We may also receive personal information from MLS databases, IDX providers, agents, brokers, listing platforms, advertising platforms, analytics platforms, CRM tools, and other real estate technology providers.
How We Use Personal Information
We use personal information to:
- Respond to your inquiries.
- Send property information you requested.
- Connect you with listing agents, brokers, or real estate professionals.
- Schedule or coordinate showings.
- Recommend similar properties.
- Create and manage saved searches.
- Send property alerts and listing updates.
- Provide market reports, CMA resources, neighborhood guides, buyer resources, seller resources, and other requested materials.
- Improve website search tools and property recommendations.
- Operate, maintain, and secure our website.
- Manage accounts and user preferences.
- Communicate by phone, email, text message, or other channels.
- Send real estate updates, market information, newsletters, and related content.
- Measure website traffic, user behavior, campaign performance, and website activity.
- Detect spam, fraud, unauthorized activity, or security issues.
- Comply with MLS rules, legal obligations, recordkeeping requirements, and law enforcement requests.
- Protect our business, users, agents, brokers, and website.
Property Inquiries
When you inquire about a property or request more information, we may collect your name, email address, phone number, the property or properties that interest you, your preferred location, your message, and any related request.
We may share this information with the listing agent, broker, real estate professional, or service provider needed to respond to your inquiry, schedule a showing, answer questions, or follow up.
Agents and brokers may contact you about the specific property you requested. They may also share similar properties, market updates, or related real estate information, subject to your communication preferences and applicable law.
Search History and Property Preferences
When you use our property search tools, we may collect information about your searches, saved listings, viewed properties, preferred locations, price range, property type, bedrooms, bathrooms, and other preferences.
We use this information to improve recommendations, personalize your experience, send matching property alerts, and help agents or brokers better understand what type of property you are looking for.
You may delete saved searches and saved listings from your account where this feature is available.
Market Reports and Free Tools
When you request or download free tools, such as a Comparative Market Analysis, market report, property valuation resource, neighborhood guide, buyer guide, seller guide, or other real estate resource, we may collect your name, email address, phone number, location, property address, and related preferences.
We use this information to generate and deliver the requested resource, follow up about your request, send related real estate information, and provide market updates.
You may opt out of marketing emails or notifications at any time.
Contact Forms
When you submit a contact form, we collect the information you provide, such as your name, email address, phone number, message, property interest, and location.
We use this information to respond to your inquiry, provide requested information, route your request to the right team member or agent, and maintain business records.
Phone Calls and Text Messages
If you provide your phone number, you agree that AlĂşgo Realty, its agents, brokers, service providers, or communication providers may contact you by phone call or text message about your inquiry, property interests, showing requests, saved searches, property alerts, market reports, real estate services, or related updates.
Text message frequency may vary. Message and data rates may apply. Reply STOP to unsubscribe from text messages. Reply HELP for help.
Consent to receive marketing text messages is not required as a condition of purchasing property, selling property, using our website, or receiving real estate services.
We may keep records of phone calls, text messages, opt-ins, opt-outs, timestamps, and consent records to comply with legal and business requirements.
Email Marketing and Property Alerts
We may send you emails about property inquiries, saved searches, listing updates, market reports, neighborhood information, real estate news, buyer resources, seller resources, and related services.
You may unsubscribe from marketing emails by using the unsubscribe link in the email or by contacting us directly.
Transactional or service-related emails may still be sent when needed to respond to your request, manage your account, provide requested information, or comply with legal obligations.
Cookies and Tracking Technologies
We use cookies, pixels, tags, scripts, and similar technologies to operate our website, remember preferences, measure performance, improve listings and search tools, and support advertising.
Types of cookies we may use include the following.
Essential Cookies
These help the website work properly, support login sessions, secure forms, and enable basic website functions.
Preference Cookies
These remember settings such as saved form details, screen preferences, and account preferences.
Analytics Cookies
These help us understand website traffic, pages viewed, time on site, referral sources, device type, and user behavior.
Advertising Cookies
These may be used to measure ad campaigns, build audiences, limit repeated ads, and show relevant real estate content.
Comment Cookies
If you leave a comment and opt in, we may save your name, email address, and website in cookies so you do not have to re-enter details for future comments. These cookies may last for one year.
Login Cookies
When you log in, we may set cookies to support the login session. Login cookies may last two days, or longer if you select “Remember Me.”
Post Edit Cookies
If you edit or publish content, a cookie may be saved with the post ID. This cookie does not contain personal information and may expire after one day.
Third-Party Cookies
Analytics, advertising, embedded content, map, video, IDX, CRM, and form providers may set their own cookies under their own privacy policies.
You can manage cookies through your browser settings or through the cookie tools available on our website, where provided.
Analytics and Tracking
We may use Google Analytics and similar tools to measure website traffic, user behavior, campaign performance, referral sources, device type, browser type, approximate location, and interactions with the website.
We use analytics data to improve our website, understand user interests, improve property search tools, measure marketing performance, and improve real estate content.
Google and other analytics providers may process data under their own privacy policies and settings.
Advertising and Retargeting
We may use advertising platforms, tracking pixels, and retargeting tools to measure campaigns and show relevant real estate ads.
These platforms may process information such as website visits, pages viewed, actions taken, device information, browser information, and advertising identifiers.
We do not sell personal information for money. However, some analytics, advertising, CRM, and tracking activities may be considered “sharing” or targeted advertising under certain privacy laws.
Eligible users may request to opt out of the sale or sharing of personal information or certain targeted advertising activities by contacting us at the information listed in this policy or using any privacy controls available on our website.
Comments
When you leave comments on blog posts or listings, we collect the information shown in the comment form, your IP address, and browser user agent string to help with spam detection.
An anonymized hash created from your email address may be provided to Gravatar to determine whether you are using that service. Gravatar’s privacy policy is available at https://automattic.com/privacy/.
After your comment is approved, your profile picture may be visible publicly next to your comment.
Media and Images
If you upload images to the website, you should avoid uploading images with embedded location data, including EXIF GPS data.
Visitors to the website may be able to download and extract location data from uploaded images.
MLS Data and Listings
Property listings and listing data displayed on our website may come from MLS databases, IDX providers, listing brokers, real estate platforms, and other third-party sources.
By using our website, you agree not to copy, scrape, redistribute, republish, resell, or commercially use MLS data or listing content without authorization.
MLS data is provided for personal, non-commercial use unless otherwise permitted by the applicable MLS rules.
Violation of MLS rules, listing terms, or data use restrictions may result in account restrictions, removal of access, legal action, or other remedies.
We do not guarantee that all listing information is complete, current, or error-free. You should verify property information, availability, pricing, taxes, HOA information, schools, square footage, features, and other details with the listing agent, broker, MLS, or appropriate professional.
Fair Housing Compliance
AlĂşgo Realty supports and follows Fair Housing laws and equal housing opportunity principles.
We do not use your search history, inquiries, saved listings, preferences, contact history, or other personal information to discriminate based on protected characteristics, including race, color, religion, sex, national origin, disability, familial status, sexual orientation, gender identity, or any other category protected by applicable law.
Our property search tools, recommendations, routing, and communications are intended to help users find real estate information and connect with real estate professionals in a lawful and non-discriminatory manner.
Embedded Content
Our website may include embedded content from third parties, such as videos, maps, forms, IDX tools, property search widgets, social media posts, virtual tours, calendars, or other tools.
Embedded content from other websites behaves as if you visited those websites directly.
These third parties may collect data about you, use cookies, track your interaction with embedded content, and monitor your activity if you are logged in to their services.
Third-party embedded content is governed by the privacy policies and terms of those third parties.
Who We Share Personal Information With
We may share personal information with:
- Listing agents and brokers, so they can respond to property inquiries, answer questions, facilitate showings, and provide real estate services.
- Your real estate agent or broker, if you are working with one through our platform or connected services.
- Real estate professionals and service providers, when needed to support your inquiry, property search, transaction, showing, or requested service.
- CRM providers, including GoHighLevel and similar tools, to manage inquiries, communications, user activity, and follow-up.
- MLS operators, IDX providers, and listing platforms, as needed to display listings, follow MLS rules, manage listing data, and comply with applicable requirements.
- Website hosting and technology providers, to operate, secure, maintain, and improve the website.
- Email, SMS, phone, and communication providers, to send messages, manage opt-outs, track delivery, and communicate with users.
- Analytics providers, including Google Analytics and similar tools, to measure website and campaign performance.
- Advertising platforms, to measure campaigns, manage audiences, and show relevant real estate advertising.
- Spam detection and security providers, to detect spam, fraud, abuse, and unauthorized activity.
- Professional advisors, including attorneys, accountants, consultants, and compliance providers.
- Government agencies, courts, regulators, or law enforcement, when required by law, court order, subpoena, legal process, or to protect legal rights.
- Business transfer parties, if we are involved in a merger, sale, financing, reorganization, acquisition, or transfer of business assets.
Agents, brokers, MLS providers, IDX providers, CRM providers, advertising platforms, and third-party real estate professionals may process your information under their own privacy practices and legal obligations.
Third Parties We Receive Data From
We may receive information from:
- MLS databases.
- IDX providers.
- Listing platforms.
- Real estate agents and brokers.
- Advertising platforms.
- Analytics providers.
- CRM and communication tools.
- Public records or publicly available sources.
- Service providers.
How Long We Retain Personal Information
We retain personal information only as long as needed for the purposes described in this Privacy Policy, unless a longer period is required or permitted by law.
Comments
Comments may be retained indefinitely to recognize and approve follow-up comments, prevent spam, and maintain website records.
Property Inquiry Data
Property inquiry data may be retained for up to 3 years for business records, MLS compliance, legal compliance, dispute prevention, and service history.
Agents, brokers, CRM providers, and other service providers may retain this data separately under their own policies.
Search History
Search history may be retained while your account is active and for up to 90 days after account deletion, unless you delete it manually or a longer period is required by law.
User Account Information
User account information is retained while your account remains active.
You may request deletion of your account and related personal information, subject to legal, business, MLS, fraud prevention, and recordkeeping requirements.
Email and SMS Consent Records
Email and SMS consent records may be retained as needed to show consent, manage opt-outs, and comply with legal obligations.
Analytics Data
Analytics data may be retained according to the settings of the analytics provider, which may vary by tool and configuration.
Business Records
Business records may be retained as needed for tax, accounting, legal, regulatory, dispute resolution, security, and compliance purposes.
Your Privacy Rights
Depending on where you live, you may have rights over your personal information.
These rights may include:
- The right to request a copy of the personal information we hold about you.
- The right to know what categories of personal information we collect, use, disclose, sell, or share.
- The right to request deletion of personal information, subject to legal and business exceptions.
- The right to correct inaccurate personal information.
- The right to access and edit account information.
- The right to opt out of marketing emails and certain notifications.
- The right to opt out of text messages by replying STOP.
- The right to opt out of certain sale, sharing, or targeted advertising activities where applicable.
- The right to limit the use of sensitive personal information where applicable.
- The right not to be discriminated against for exercising privacy rights.
To exercise your privacy rights, contact us at:
Phone: 954-549-8406
Email: aniel@alugorealty.com
Mailing Address: 2083 N POWERLINE RD #2, Pompano Beach, FL 33069
We may need to verify your identity before completing certain privacy requests.
We will respond to privacy requests within the time required by applicable law. Where no specific legal deadline applies, we aim to respond within 30 days.
California Privacy Notice
This section applies to California residents where the California Consumer Privacy Act, as amended, applies.
Categories of personal information we may collect include identifiers, contact information, internet or electronic activity, commercial information, property search preferences, approximate location information, communication records, inferences based on property preferences, and other information you provide to us.
We collect this information for the business and commercial purposes described in this Privacy Policy.
We may disclose personal information to service providers, agents, brokers, MLS providers, IDX providers, CRM providers, analytics providers, advertising platforms, communication providers, and other parties described in this Privacy Policy.
We do not sell personal information for money. However, some advertising, analytics, retargeting, and tracking activities may be considered “sharing” under California privacy law.
California residents may have the right to:
- Know what personal information we collect, use, disclose, sell, or share.
- Request access to personal information.
- Request deletion of personal information.
- Request correction of inaccurate personal information.
- Opt out of the sale or sharing of personal information.
- Limit the use of sensitive personal information, where applicable.
- Receive equal service and price and not be discriminated against for exercising privacy rights.
To submit a California privacy request, contact us using the contact information in this policy.
Authorized agents may submit requests on behalf of California residents where permitted by law. We may require proof of authorization and identity verification.
Opt-Out Rights
You may opt out in the following ways:
- Property alerts: Use your account settings, email footer, or contact us directly.
- Marketing emails: Use the unsubscribe link in the email or contact us directly.
- Text messages: Reply STOP to unsubscribe or HELP for help.
- Agent follow-up: Contact us or the agent directly and request not to be contacted about specific properties or services.
- Market updates: Unsubscribe through the email footer, account settings, or by contacting us.
- Cookies: Adjust your browser settings or use website cookie controls where available.
- Sale, sharing, or targeted advertising: Contact us using the information in this policy or use privacy controls available on the website.
Global Privacy Control
Where legally required and technically supported, we may treat browser-based opt-out signals, such as Global Privacy Control, as a request to opt out of certain sale, sharing, or targeted advertising activities for that browser or device.
How We Protect Personal Information
We use reasonable administrative, technical, and physical safeguards to protect personal information.
These safeguards may include:
- SSL encryption through HTTPS.
- Restricted access to personal information.
- Use of trusted website, CRM, hosting, and communication providers.
- Security monitoring and updates.
- Spam, fraud, and abuse detection.
- Account and access controls.
- Employee or contractor access limits based on business need.
Where account passwords are used, they are protected using industry-standard security measures through our website platform or service providers.
No website, database, CRM, communication system, or internet transmission is completely secure. We cannot guarantee absolute security.
Data Breach Procedures
If we become aware of a data breach involving personal information, we will investigate promptly, take reasonable steps to reduce harm, and provide notices to affected users, regulators, or other required parties as required by applicable law.
Children’s Privacy
Our website is not intended for children under 13.
We do not knowingly collect personal information from children under 13.
If we learn that we collected personal information from a child under 13, we will take reasonable steps to delete it.
Third-Party Links
Our website may link to third-party websites, listing platforms, MLS tools, IDX tools, social media platforms, payment tools, maps, video platforms, or other services.
We are not responsible for the privacy practices, content, security, or terms of third-party websites or services.
You should review the privacy policies of any third-party websites or services you use.
Do Not Track
Some browsers offer “Do Not Track” signals. There is no uniform industry standard for responding to these signals.
Unless legally required, we may not respond to Do Not Track signals. We may respond to other privacy controls, such as Global Privacy Control, where required by applicable law and technically supported.
International Users
Our website is intended for users in the United States.
If you access the website from outside the United States, you understand that your information may be processed in the United States, where privacy laws may differ from those in your location.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, services, legal requirements, or business operations.
When we update this Privacy Policy, we will post the updated version on this page and update the “Last Updated” date.
Your continued use of the website after changes are posted means you accept the updated Privacy Policy.
Contact Us
For questions about this Privacy Policy or to exercise your privacy rights, contact:
A LUGO REALTY INVESTMENTS, PA
Brand Name: Alugo Realty
Website: https://alugorealty.com
Phone: 954-549-8406
Email: aniel@alugorealty.com
Mailing Address: 2083 N POWERLINE RD #2, Pompano Beach, FL 33069
